Set-up

All Digital Marketing Planning, Designing and Strategy

● Marketing Research & plan.
● We will analyse your current marketing activities and 2 competitor.
● We will establish a clear list of demographics and psychographics of your target market to see how and why they buy.
● We will develop your own KPI goals and conversions

Organic

● Website & SEO – We will conduct an audit/research of 15-20 pages for your business, 2 competitor and research your 25 keywords and successful industry related business and show you how they have achieved the results. Fix issues onsite and prepare the work to be mapped out for your strategy.
● Social media – We will complete an audit/research and plan up to 2 platforms and 2 competitors. As per request we will set-up and/or populate existing accounts on upto 2 social media platforms with 2-3 posts per week for your business industry. We will deliver a content plan, social media graphics of up to 5 original creatives per week, profile and banner images for your platforms.
● Articles – Blogs and PR. We will create 3 articles of 1000 words with 3 images provided for each article. We will effectively manage by planning on your work plan sheet all the content including heading, description, keywords and links for you to access data quickly, followed by completely optimizing and uploading the article with 3 images and on-site SEO for search engines with metatag description and keywords.

Management Tool

● Provide an in-house guidance.
● Provide Project Management System and management support.
● Provide Google Spreadsheet for marketing work plan and social media calendar, Drive folder for organization of for all files related to your project:
Work Plan, Brief & Strategy
Branding and Design Assets
Resources (Graphics, Photos, Videos)
Social Media and PPC
SEO and Keyword Management
Research Plans and Report
● Content plan – Full marketing content and KPI plan mapped

Reporting Software

All your measurements and tracking in one place. Together we will connect and setup all your digital platforms in one place to make your life easier, allowing you to strategize your business and marketing decisions all through one platform. Set up for Brand awareness, breakdown of conversion, average orders and Tracking for all of the below.
● Keyword Ranking, Website Analytics, console, backlinking and competitors Performance.
● Website audit and health monitoring
● Social Media Accounts – Facebook, Instagram, LinkedIn, Twitter, YouTube, Pinterest and Vimeo.
● Analysing Performance of the Campaigns.
● All brand awareness measurements.
● All other integrations* available on request with additional cost.
Woocommerce, Shopify
Hubspot
Moz, Brightlocal, SEM Rush. Google Lighthouse
Mailchimp, Constant Contact
Trust Pilot